Jimmy Choo presents its new fragrance Jimmy Choo Fever that follows the Signature collection started with the premier fragrance Jimmy Choo in 2011. Fever promises a different archeosphere and ambience compared to the original, in the form of a powerful composition that posseses sexappeal and glamor.
Jimmy Choo Fever is developed by perfumes Nathalie Lorson and Honorine Blanc and, according to Lorson, it is very strong and full of elements – a hot floral fragrance, a bit sweet and with a dark background.
Top notes: black plum, litchee, grapefruit; Heart: heliotrope;Base: benzoin, sandalwood, tonka bean.
The face of the advertising camapign is model Hannah Ferguson. The fragrance was launched in August 2018 as 100 ml Eau de Parfum.